Twitter is threatening authorized motion towards Meta Platforms over its new Threads platform, Semafor reported on Thursday, citing a letter despatched to the Fb mother or father’s CEO Mark Zuckerberg by Twitter’s lawyer Alex Spiro.
“Twitter intends to strictly implement its mental property rights, and calls for that Meta take instant steps to cease utilizing any Twitter commerce secrets and techniques or different extremely confidential info,” Spiro wrote within the letter.
Meta launched Threads on Wednesday because the social media agency appears to be like to tackle Elon Musk’s Twitter by profiting from Instagram’s billions of customers.
Meta and Spiro didn’t instantly reply to Reuters requests for remark.
In the meantime, Analysts have mentioned Threads’ ties to Instagram would possibly give it a built-in person base and promoting equipment. That might siphon advert {dollars} from Twitter at a time when its new CEO is making an attempt to revive its struggling enterprise.
Whereas Threads launched as a standalone app, customers can log in utilizing their Instagram credentials and comply with the identical accounts, probably making it a straightforward addition to present habits for Instagram’s greater than 2 billion month-to-month energetic customers.
“Buyers can not help however be a bit excited in regards to the prospect that Meta actually has a ‘Twitter-Killer’,” mentioned Danni Hewson, head of monetary evaluation at funding agency AJ Bell.
Others noticed the launch of Threads as a possibility to create a much less poisonous model of Twitter.
“Might this platform have good vibes, sturdy group, glorious humor, and fewer harassment,” Ocasio-Cortez mentioned in her publish.
Very similar to Twitter, the app options brief textual content posts that customers can like, re-post and reply to, though it doesn’t embody any direct message capabilities. Posts may be as much as 500 characters lengthy and embody hyperlinks, images and movies as much as 5 minutes lengthy, in accordance with a Meta weblog publish.
It’s out there in additional than 100 international locations on each Apple’s App Retailer and Google’s Play Retailer, the weblog publish mentioned.
© Thomson Reuters 2023
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