Samsung, Qualcomm Oppose Stay TV Broadcasts on Smartphones in India

Samsung and Qualcomm are amongst these opposing India’s alternative of know-how to carry dwell TV broadcasts on smartphones, arguing the required {hardware} adjustments will push up a tool’s value by $30 (practically Rs. 2,500), in response to letters reviewed by Reuters.

India is contemplating a coverage to mandate equipping smartphones with {hardware} to obtain dwell TV alerts with out the necessity for mobile networks. It has proposed use of so-called ATSC 3.0 know-how common in North America that enables exact geo-locating of TV alerts and supplies excessive image high quality.

Corporations nevertheless say their present smartphones in India usually are not geared up to work with ATSC 3.0, and any efforts so as to add that compatibility will increase value of every gadget by $30 as extra elements should be added. Some worry their present manufacturing plans can be damage.

In a joint letter to India’s communication ministry, Samsung, Qualcomm, and telecom gear makers Ericsson and Nokia mentioned including direct-to-mobile broadcasting can even degrade battery efficiency of units and mobile reception.

“We don’t discover any advantage in progressing dialogue on the adoption of this,” mentioned the letter dated October 17 and reviewed by Reuters.

The 4 corporations and India’s communication ministry didn’t reply to requests for remark. The proposal remains to be underneath deliberation and may very well be modified, and there’s no fastened timeline for implementation, in response to a supply with direct information.

Digital broadcast of TV channels on smartphones has seen restricted adoption in nations equivalent to South Korea and United States. It has not gained traction as a result of lack of units that assist the know-how, executives say.

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The coverage pushback is the newest from companies working in India’s smartphone sector. In latest months, they pushed again on India’s transfer to make telephones suitable with a home-grown navigation system and one other proposal to mandate safety testing for handsets.

For India’s authorities, the dwell TV broadcast options are a solution to offload the congestion on telecom networks as a consequence of larger video consumption.

The India Mobile and Electronics Affiliation (ICEA), a lobbying group of smartphone makers that represents Apple and Xiaomi in addition to different corporations, opposed the transfer privately in a letter dated Oct 16, saying no main handset maker globally at present helps ATSC 3.0.

Samsung tops India’s smartphone market with a 17.2 p.c share, whereas Xiaomi follows with a 16.6 p.c share, in response to analysis agency Counterpoint. Apple holds 6 p.c. 

“The inclusion of any know-how which isn’t confirmed and globally acceptable … will derail the tempo of home manufacturing,” mentioned the ICEA letter, reviewed by Reuters.

© Thomson Reuters 2023


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